OpenAI partners get priority placement in ChatGPT with pre-summaries, analysis finds

An analysis by Peec AI researcher David Konitzny found that OpenAI routes partner content through a dedicated pipeline that gives it priority over regular web results. Partner entries appear as pre-generated summaries in ChatGPT, while other web pages arrive as raw text snippets. In ranked lists, these summaries name 70 percent of entries in positions one through three, but only 23 percent in positions seven through ten. The pipeline includes 12 publishers with 43 domains, including Condé Nast, Hearst, Axel Springer, News Corp, Reuters, and AP.