OpenAI Slashes Prices to Win Major Anthropic Clients

OpenAI is offering steep discounts—up to 90% off—on its AI services to lure key Anthropic customers. Rippling has increased its use of OpenAI for coding from 16% to 52% of its workload, while Anthropic’s share fell from 57% to 18%. Replit switched after receiving more than 30% off a contract worth over $100 million per year. DataCamp’s CEO said the price cuts lowered its costs by 80–90%. A U.S. bank with over $7 billion in assets doubled its ChatGPT seats to 500 employees at a rate below $7 per user, compared to the typical $20-plus. These moves suggest OpenAI is willing to sacrifice margin to capture market share, aided by more efficient models in its Sol and Luna lines. Anthropic’s growth slowed from Q2 to Q3, and competition from China’s Deepseek and Kimi models adds further price pressure.