Canva launches image generation model Canva Craft to compete with industry leaders

Canva released its first image generation model, Canva Craft, developed by its research team to compete with models from Google, OpenAI, ByteDance, and Meta. The two-stage model first interprets prompts to create a plan detailing spatial relationships and visual hierarchy, then generates images up to 2K resolution in 30 aspect ratios. Trained on human-designed Canva templates rather than photographs, generated images can be converted into layered designs using Canva Magic. Canva plans to support image generation in third-party chatbots like ChatGPT and Gemini via Canva’s MCP, and will soon release cost-efficient versions, Craftfast and Craft-ultrafast.